Showing posts with label Hendrick Motor Sports. Show all posts
Showing posts with label Hendrick Motor Sports. Show all posts

Monday, July 6, 2015

Invest In The Experience



Monday mornings are generally a blur of coffee cups hidden around my house, keys that never seem to want to be found, and a spray of headlines and social media posts about all the things I "should be doing," all before I even make it into the office.  We spend the majority of our lives working and planning for life experiences and only a mere five percent of our time actually living out those well thought out trips.  I am sure most of you have a box, bin, board or even a file saved on your desktop of every trip, every smile or ideal moment you have dreamed for your life, but what are you doing right now to get you to that moment.  

The days of "waiting for a rainy day" have come and gone.  The one true realization our millennial generation has taken away from our parents is that you can waste an entire lifetime planning, and that the saying "all work and no play makes Jack and Sally a dull Girl and boy."  Is incredibly accurate.  Millennials have the mindset that experiences define us, and that living requires more than planning, it requires doing.

When buying a car, the mindset I have coming into a dealership is, "Can this car get me where I want to go and can it handle all my stuff?"  Outside my own needs, I focus on the experience and feel I get from my sales associate.  Being a female in a generally male driven industry, approaching the car buying experience can be intimidating.  I was just speaking to a girl friend of mine that is in the market for a pre-owned Accord or Altima.  She would send me text messages throughout the day with the stereo-typical comments a few of her potential sales associates would say to her.  Remember that approx. 83% of people will relive an experience, and that the experience has an emotional longevity to it.  It stays with us and are lessons we use every day to guide us through to our next choice. 

Be sure that when you select a sales associate, you get the experience you deserve.  Look for transparency, an educated staff and an associate open to questions and concerns.  You may have done your due-diligence already by researching on the internet, but let your associate close any gaps you may have in all that information you’ve worked so hard to acquire.  Part of the car buying experience is creating a relationship with your associate. 

Remember that whichever vehicle you choose, make sure it suites your lifestyle and can get you from one happy snapshot to the next, with all the stuff you need while getting there. And always ask the questions:

Did I live?
Do I have regrets?
Did I experience everything I wanted to in life?

To get more on Investing in your life experiences follow the below link:




Wednesday, February 22, 2012

Do you like NASCAR? How about a chance to win an all-inclusive NASCAR weekend for two?

Tony Steward drove #80 to the winner's circle in 2009

HENDRICKCARS.COM TO SPONSOR PHOENIX RACING, JR MOTORSPORTS & RICHARD CHILDRESS RACING IN SELECT 2012 NASCAR EVENTS


‘2012 Indy Dream Weekend’ Sweepstakes to Coincide with HendrickCars.com Re-Launch

CHARLOTTE, N.C., February 13, 2012 – HendrickCars.com will sponsor three NASCAR teams in select races in early 2012. The sponsorships will promote the new-look retail automotive website, which re-launched Feb. 1, and coincide with the HendrickCars.com “2012 Indy Dream Weekend” sweepstakes.

The program will kick off during Speedweeks in Daytona Beach, Fla., with primary sponsorship of Phoenix Racing and 2004 NASCAR Sprint Cup champion Kurt Busch in the Feb. 25 Nationwide Series race and Feb. 26 Daytona 500. It will continue with primary sponsorship of JR Motorsports and driver Cole Whitt in the March 17 Nationwide event at Bristol, Tenn.

In addition, HendrickCars.com will be a major associate sponsor of the Richard Childress Racing No. 33 Chevrolet with driver Elliott Sadler in NASCAR’s biggest race, the Daytona 500.

“Last year’s Daytona 500 broadcast alone averaged more than 15 million viewers, and we expect 2012 will be even stronger,” said Rick Hendrick, Chairman of Hendrick Automotive Group, which owns HendrickCars.com. “Combined with our sponsorship in the Nationwide Series, that’s tens of millions of people seeing our brand, hearing our message and then visiting HendrickCars.com. We wanted to showcase the new site, and there’s no more effective marketing tool than NASCAR.”

In conjuction with the sponsorship, HendrickCars.com is launching the “2012 Indy Dream Weekend” sweepstakes. From Feb. 13 through March 19, visitors can log onto HendrickCars.com to register for a chance to win a weekend for two at the July 29 Sprint Cup race in Indianapolis. The winner and a guest will receive behind-the-scenes access, a tour of the historic racing venue, VIP seats in a trackside suite and more. The winner will be announced March 23 at http://www.hendrickcars.com/.

“We’re proud to have HendrickCars.com as our primary sponsor for both races in Daytona,” said James Finch, Owner of Phoenix Racing. “The Hendrick people know how well sponsorships like this work when they’re done the right way. Daytona is a big opportunity for our team to build some positive momentum to start the season. Having a sponsor for Speedweeks means a lot to us, and we’re going to do everything we can to put HendrickCars.com up front.”

The sponsorship of Whitt pairs HendrickCars.com with an up-and-coming young driver and Nationwide Series rookie-of-the-year contender. In his first season at JR Motorsports, Whitt, 20, is joining a No. 88 team that finished fourth in the championship standings in 2011.

“We feel fortunate to be a part of the initiative to drive awareness of HendrickCars.com and the new inventory of cars,” said Kelley Earnhardt Miller, Vice President of JR Motorsports. “We pride ourselves on having assets both on and off the track to support our sponsors’ marketing goals. HendrickCars.com has such an incredible inventory of new and used cars -- literally something for everybody -- and we look forward to doing our part to help with its continued success.”

Features of the new HendrickCars.com include streamlined navigation, an expanded offering of used cars and the addition of thousands of new vehicles. The site also has added performance and classic cars, commercial vehicles and motorcycles to its inventory. Customers can view detailed information for nearly 20,000 vehicles, including up to 60 images per listing.

“The HendrickCars.com ‘fleet’ is going to get some very valuable exposure over the next month,” said Richard Childress, President and CEO of Richard Childress Racing. “That’ll end up delivering traffic and showing NASCAR fans what the new website has to offer. It’s a unique deal, and someone’s going to get a once-in-a-lifetime trip out of the promotion. We’re glad to be involved.”

In 2009, HendrickCars.com sponsored driver Tony Stewart in the season-opening Nationwide Series race at Daytona International Speedway. Stewart led 23 laps on his way to winning the event, which drove record traffic to HendrickCars.com.

“Last time HendrickCars.com was a major sponsor of a car at Daytona, the response was overwhelming,” said Hendrick, who also is the owner of championship-winning NASCAR team Hendrick Motorsports. “It was a big success and ultimately helped drive sales. If we do our part by building a great program, these sponsorships will be another business win for us.”

In 2011, HendrickCars.com was a sponsor of Hendrick Motorsports driver Chase Elliott, who competes full-time in the NASCAR K&N Series East. HendrickCars.com will continue to support Elliott in 2012, along with having associate sponsor placement on the No. 5 Chevrolet of Hendrick Motorsports driver Kasey Kahne throughout the entire Sprint Cup Series season.

HendrickCars.com Primary Sponsorship Schedule:

Feb. 25, Daytona Beach, Fla., Kurt Busch, No. 1 HendrickCars.com Chevrolet (1:15 p.m. ET, ESPN)

Feb. 26, Daytona Beach, Fla., Kurt Busch, No. 51 HendrickCars.com Chevrolet (1 p.m. ET, FOX)

March 17, Bristol, Tenn., Cole Whitt, No. 88 HendrickCars.com Chevrolet (2 p.m. ET, ESPN)

About HendrickCars.com:
 The newly redesigned HendrickCars.com is the fastest way to research and purchase nearly 20,000 new and used cars, classic cars, commercial vehicles and motorcycles from the inventory of Hendrick Automotive Group’s more than 100 franchises. For more information, please visit www.hendrickcars.com. Find HendrickCars.com on Facebook.

About Hendrick Automotive Group:

Encompassing more than 100 franchises from the Carolinas to California, Hendrick Automotive Group is one of the largest automotive retail organizations in the United States. Headquartered in Charlotte, N.C., the company employs more than 7,000 people across 12 states. For more information, please visit www.HendrickAuto.com.

Thursday, August 11, 2011

Rick Hendrick ink $250,000 sports sponsorship deal


Rick Hendrick and Hendrick Automotive Group has agreed to a $250,000 sponsorship with Charlotte-Mecklenburg Schools that will allow middle schools to offer complete sports programs for the upcoming academic year.

For more in depth article please go to http://www.charlotteobserver.com/2011/08/03/2501145/cms-rick-hendrick-ink-250000-sports.html